About me

With 8+ years of experience, I bring strategic research, quantitative expertise, and global perspective.

I’m currently a Sr Product Researcher at Staffbase, a B2B SaaS company. I drive strategic research for multiple product verticals, partnering with design, data and product leaders to detangle the unique and complex enterprise business problems. I conduct foundational research and facilitate insights to bridge analytics to design.

My experience spans the Middle East, Europe and North America most recently to facilitate my current company expansion plans.

Originally from Cairo, Egypt. I am currently based in Berlin, Germany, I am a cat mom to Shisha and I enjoy hiking, crocheting and reading in my free time. 

CV available upon request.